In UK, from retail, manufacturing to agriculture and transportation, Internet of Things (IoT) and its applications has begun to make a loud influence especially over businesses that always seek opportunities to enter the niche market with competitive strength.

Due to availability of connected objects and smart cities, industries can witness and analyze real-time information about business processes and ongoing operations.

 

 

No wonder IoT app development is burgeoning progressively. According to Business Insider , consumers, organizations and governments will have installed over 40 billion IoT devices by 2023.

Among these early adopters would be government bodies and enterprises. The recent IoT Solutions World Congress held in Spain had many industry experts showcasing how IoT-enabled smart systems impact their business outcome.

 

The Internet of Things (IoT) will include 26 billion units installed by 2020. By that time, IoT product and service suppliers will generate incremental revenue exceeding $300 billion, mostly in services.

 

This implies that industries will rely greatly on the power of energy-efficient IoT sensors and IoT apps in connected network which is mobile and virtual, and built using cloud computing.

 

Read Also: Impact of IoT on Mobile App Development

 

Here is how IoT Applications are going to transform the major modern-day industries in UK.

 

1.) Smart Homes

With IoT, everything we knew and interacted with will change, including the way we live, work and exist in this world. By now, almost the entire consumer electronics world has experienced or known the power of smart home automation system in which domestic devices are connected over a network kept alive by Internet.

Smart homes are prominent example of IoT app development, are built to make lives more convenient, easier and enjoyable as they offer you great control to customize and monitor your home environment with enhanced security and energy efficiency.

A research work by BI Intelligence, by 2020 approximately 200 million smart home devices will be shipped, including refrigerators, washing machines, TV, security system of alarm and cameras as well as energy equipment such as thermostats, lighting and heaters.

Amazon, Philips and Haier are already leading the consumer product landscape at the moment with Amazon’s Alexa voice assistant always ready to read you daily news headlines or play your songs on demand.

Philips Hue is another example for smart home concept where a single bulb illuminates the space with 600-800 lumens. Its IoT capability is made compatible with Amazon Echo.

 

2.) Manufacturing

One industrial sector IoT is massively impacting is perhaps Manufacturing. The industry’s current challenges in UK can be cunningly tackled by sophisticated IoT applications and connected system as manufacturer’s factories are connected over a common network for enhanced performance, efficiency and maximized productivity.

As BI Intelligence predicts, global investment on IoT solutions in manufacturing sector is likely to touch $70 billion in 2020. In 2015, it was $29 billion.

By installing sensors to existing equipment, Manufacturers can effectively apply IoT solutions to monitor moving and static equipment, optimize processes and execute predictive maintenance.

With IoT app development and IoT solutions in place, you can collect and analyze the system data from sensors and make machine operations more effortless and smooth.

Operators can preempt possible breakdown or outage as they can foresee the repair or maintenance requirement of a machinery a little before it happens.

Not only factory assets are tracked accurately, but processes optimized with IoT can contribute to energy efficiency as well.

 

3.) Agriculture

Agriculture is also going to experience the power of IoT. BI intelligence premium research estimates that agriculture industry will have nearly75 million IoT devices installed in 2020 which is greater than 30 million in 2015 – which will foster IoT app development even further.

John Deere for example is using sensors in its farming tractors and connecting them to internet so that farmers can access real-time data about their crop production. In the same way, they can monitor their livestock in the fields.

Using advanced data analytics along with IoT sensors, farmers can even perceive the best optimal times to plant and grow crops for maximum production.

 

4.) Healthcare

As Healthcare embraces IoT technology, the transformation will include making difference to business efficiency and enhanced patient care

The optimal health of medical equipment is of critical importance and should never be ignored.

In UK, Healthcare IoT app development company can build applications that connect medically used machines such as MRI and Heart Rate monitoring system and other machines to the internet so that the hospital staff can accurately predict when would be the time for repair.

 

 

For instance, if you can collect data off the connected devices and equipment sensors, you can measure the usage pattern for the machine being used and eventually predict its possible failure.

By having the knowledge of when the repair is needed in advance, it is possible to keep the functioning of hospital operations intact.

 

5.) Retail

Already, AI and AR have taken over Retail sector when imbued with digital commerce. But for IoT and IoT apps, retail might be a new dawn.

Bluetooth beacons have empowered innovative retailers to finely reach their potential customers and enabled flawless communication with them on their personal devices using location-based services.

Hence, in retail IoT, the transformation will have customers linking to the retailer’s app and receiving detailed information about selected products coupled with personalized discounts.

 

Read Also: An Introduction to Mobile App Development

 

6.) Transportation

Transportation industry claims second highest IoT investment. From supply chain logistics to self-driving cars and public transit, IoT solutions are used to bolster the transportation part for better business efficiency.

Self-driving cars powered by IoT sensors have inspired a lot of curiosity and enthusiasm. Already, transportation has consumed $56 billion towards implications on IoT opportunities and applications.

With IoT apps, companies can connect their shipping vehicles with integrated sensors and monitor temperature, speed and other parameters to ensure the goods remain intact during the transit and reach the destination safely.

Moreover, these sensors can also be planted in a public buses or goods trucks or mini trucks with supporting software to collect data that helps drivers control the vehicles with enhanced fuel efficiency.

Caterpillar is leveraging the power of IoT sensors and applications for industrial analytics and data collection. The company garners and processes the data collected from industrial engines, tools, machines, and share valuable insights with customers.

Due to organized data analytics, customers can anticipate vehicle issues, reduce unnecessary downtime, predict maintenance and better manage fleets.

Thanks to evolving IoT app development, the future extension of such IoT solution could be IoT-connected infrastructure working in sync with connected vehicles to minimize traffic challenges and accidents.

 

7.) Energy

IoT also stands strong for energy sector and is transforming the way companies do business. It can foster the concept of smart meters just like smart devices. PG&E is now beginning to use the power of IoT-enabled smart meters.

The electronic smart meters can be used to monitor a customer’s energy consumption and can also communicate the data with utility company’s central energy system.

This two-way communication taking place between consumers and companies via smart meters can help companies predict present and future energy demand, power outages and schedule repairs.

 

8.) Wearables

Wearables are showing a lot of prospects for tech market innovators as the technology is embraced by millions of people across the world.

Due to massive scope of opportunities in IoT-connected wearable apps, Apple, Google and Samsung are hugely exploring the domain. Wearable IoT app development essentially involves devices covering health & fitness, sports, entertainment, commerce, news and more.

The pro is that IoT sensors for wearables are quite small and consume minimum energy.

For instance, Motorola Moto 360 Sport wearable watch gives both Android and iOS users important health info, communication-related updates and gaming experience on their wrist with an elegant and sleek watch.

On the other hand, there is Charge HR, a smart IoT wearable device which automatically tracks your heart rate, sleeping patterns, workouts and other activities.

It also gives you call notifications and synchronizes the data across almost all smart devices in use.

 

Read Also: 11 Vital Skills to Become An IoT Developer

 

Final note

In UK, IoT applications and devices are bringing everything together through automation of every object we use.

As new technological breakthroughs are made, IoT implementation and successive transformation will grow much faster and more secure.

It will impact myriad aspects of our mundane life from smart home, offices to kitchen and parking spaces, improving many things integrated in digital world.

 

 

Every year, IoT app development companies and connected devices are multiplying in numbers, making Internet of Things a billion-dollar industry for future.

However, to gain absolute benefits of these magnificent technologies, the global entrepreneurs needs a reputed IoT app development company courage to overcome existing barriers scattered along the path of industrial development.

The world has moved on from the traditional methods of shopping and availing services. The rules of selling and marketing have changed with everyone having a smartphone.

A shift has also been noticed amongst the buyers online as their likes have shifted from websites to apps. Most of the service providers with successful websites have moved into the application arena due to this transition of choice amongst the customers.

 

 

Everything today is fast enough and at their fingertips. With businesses improving their customer support and services, the fear of inefficient credibility is also removed from the customers. With more and more applications being launched, the competition to survive has increased drastically.

To survive in this competition while keeping the cost in control, it is important to adapt to certain sustainable procedures. Getting a custom mobile app can be one of them.

In addition to this custom yet attractive UI designs might serve as an eye-catcher, the application must be able to facilitate engagement. This can be done by adding features that are similar in format yet sets you apart from your peers.

Overall, the aim of your app should be to reach people across a variety of geographical locations and provide a smooth user experience. This will help you get the desired outcome from your applied strategy.

Before you start it is important to know the purpose and the reason for the development of the application. Your team’s approach must align with the vision of the app and the business and should work towards building a model that is the largely customer and cost-friendly

 

Read Also: How Are Businesses Benefited By iBeacon Technology

 

Businesses with apps are on a different league of their game. So, if you do not have an app for your business, maybe it is time to consider getting one.

Still not convinced,

Let us now take a look at the benefits and reasons of how going for a custom mobile app might be the help you need to reach a new milestone with your business.

 

1) Increase Your Reach, Be More Visible

People love their smartphones and spend a considerable amount of time on it every day. Having an app gives you the perfect opportunity to connect with your potential as well as your existing customers. With a little change in your marketing strategies, you might land up a lot of customers for your business.

The ever-evolving technology has been giving its users an unmatched experience and comfort. Having an app can help you accomplish that with services and also convert your prospects into hardcore sales figures.

You will be able to offer tech-friendly solutions to your customers and build a relationship with them. This will help you gain a reputation and be a suitable plan in the longer run.

This can also help you connect to people across various geographic locations. You might not be physically present in a particular area but can reach out and extend your services to the people residing there.

This also comes as an amazing opportunity to extend and expand your business. It might be possible that a large number of your customers might be waiting for you to come online.

 

2) Don’t Just Build a Business, Build a Brand

Now we know that having an app will help you increase your reach and visibility. But with evolving trends, is that enough to keep up with profitable sales?

People might know about you, your services and your business, but why should they come to you? What makes you different from your other competitors? Why should they choose you?

As much as it is necessary for you to reach out to people, it is also crucial to convey the right purpose to them too. There must be something very unique about your brand or something that sets you apart from your peers. Let your customers know that.

 

 

Through a custom app, you can convey a brief of all these benefits while your customers avail your services or business. With this, you can also share your vision, frequently asked questions or anything that you think might help the user arrive at a conclusive decision about your brand.

This will help the users know you better. On the other hand, you would be provided with a smooth user experience which builds trust.

You can connect this to various social media platforms or add content about your services regularly. This way your target audience will also get a glimpse of your business and things that set it apart.

 

3) A Cost-Friendly and Effective Way of Advertisement

Want your business to reach out to a lot of people and be well-known but do not want to spend on those extravagant billboards or other expensive advertising channels? Well, just get an app.

Building a custom mobile app for your business will not only help your business grow but also benefits on financial front. You can choose from a range of apps based on your needs and funds. There are numerous ways to cut down on the cost of building an application too, if budget is a constraint.

You can go by the traditional means of advertising and spend a lot of money on pamphlets and posters, but it still doesn’t guarantee that your message will reach the right person at the right time.

 

 

To put it simply, suppose your business provides services like repairing electronic gadgets. A person receiving your pamphlet might not be looking for the service at the moment.

This doesn’t mean that they will never need it. Having an application and connecting to various social media channels can help you combat this problem. You can connect with people in various locations and they can find you according to their requirements.

 

 

If cost is something that is coming in the way, then there are several methods like hiring freelancers, using features that are strictly useful to your business and following many such methods to cut down on the prices.

 

Read Also: 11 Easy Steps to Create a Mobile Application

 

4) Increase the Profits

If you are providing your customers with quality services, your sales will naturally increase. Happy customers might also refer you to others and help you gain more customers.

It is important to note that customer experience should be of utmost priority. This will affect the profit margins of your business. Your services must meet with the changing trends and the demands of the people who you intend to target.

 

 

Build an application keeping the cost factor in mind and make sure it is compatible. With compatibility, it must perform efficiently on various operating systems. This will help you increase the user experience drastically.

It is a known fact that most people nowadays prefer shopping online. Other service-focused businesses too have expanded in this arena. Thus, an app will not only make you tech-savvy but will also help you keep up with the competition.

 

5) Build a Connection

Why must you limit your business to just selling and advertising? To stay in the competition for the longer run, you must make sure that your customers are satisfied.

It has been reported that businesses that give priority to this aspect are more likely to get better results. With an app, you can create a channel of communication between you and your target audience.

This channel can then be used as a medium of contact from sending follow up messages to making them aware of your newly added features and services.

This can also serve as the medium for solving customer grievances. Adding such features will help you grow as a business that is customer-friendly, adding up to your credibility.

 

6) An Efficient Investment

Building an app will certainly increase some of your costs but you need to see it as an investment to your business. With an app, you can engage with the customers 24*7.

Your customers might find you while scrolling through the feed in the middle of the night. This can also open up various other marketing channels. You can connect this to social media platforms and engage with the audience there.

This will also help you get better user feedback which in turn can be used for making better and efficient improvements. The results can improve with not just developing an app but also with your well-planned marketing strategies.

 

 

This will also ensure the loyalty of your customers. With loyalty we mean that the customers will come back to you and also refer your services to others. Make sure to build that amount of trust.

The customers will also access the necessary content related to your business increasing your brand awareness. Apps will also enable you to access data of the users so that you can analyse their behaviour better.

Data like email ids might lead you to the email marketing channels wherein you can send follow up, introductory and customized emails.

 

Read Also: App Development Cost- Design, Development, Deployment

 

Summing Up

It is important to keep up with the evolving technology to stay in the competition in the long term. Market trends along with customer choices have changed.

Most of them now want to get their work done on their smartphone. The crucial thing to note is that there are services that can suffice this growing need.

 

 

Understanding customer behaviour and making the necessary changes can help you keep up with this. Also, know that just launching an app might not be the key to success.

It is necessary to promote it and making frequent changes to it. The custom app should align with your business needs as well as serve the needs of your customers’ benefits.

The app must be user-friendly, and the performance must be smooth. Noting the sales and the impact of the custom app and then proceeding further with the improvements will help you get better results and benefits to your business.

With the onset of the rise of technology in our everyday lives, the focus has shifted to mobile app development. Almost every brand that involves anything related to selling or assisting with services aims to create an application for itself.

Applications are also being used as a method of branding. This creates a stringent competition in the market. In such a time, choosing the right mobile app development technology for your business can be one huge task.

 

 

This needs to be done keeping in mind the demand of the business, it’s budget and what results are desired out of it.The demand for smartphones is ever-increasing and the potential customers can be seen spending a lot of time on their phones.

It thus becomes crucial to know about the various technologies used for the applications that are ultimately landing up on these smartphones. Understanding what suits your business the most and serves your need will yield better results.

 

Read Also: App Development Cost – Design, Development, Deployment 

 

Before you begin the development process, it is important to know the basic outline of your app. For this, you need to consider many factors.

 

• Cost Consideration: If you are looking for a cheaper option, to begin with, go for a hybrid app. It is important to understand the need, know the target audience of the business and then invest in the additional features at a later stage.

 

• Speed and Other Features: If speed is what you need to deliver to your customers then you must consider a native app. Hybrid apps are slower when compared to their native counterparts. Native apps are more compatible to feature support. However, they require constant maintenance whereas hybrid apps need less of your maintenance support.

 

It then becomes important to choose the right mobile app development technology for you. A technology stack deals with choosing from a range of programming languages, designing tools, database and other technologies used for the development and the execution of the app.

 

Native or Hybrid?

A lot of mobile application technologies are used for a different platform. Based on the compatibility of the applications to function on different operating systems, applications are classified as hybrid and native apps. A hybrid app is more popular among professionals because of its ability to function on various platforms with a single developed code.

 

1) Native Apps

Native apps are developed to be specific to a particular operating system like Android or iOS. To make the app compatible with all the systems, the developer needs to write their codes separately.

Native apps allow a better user experience. The various features like GPS, the camera can be used effectively through a native app. Most of the gaming apps are native since it allows architecture speed enhancements.

Intensive and custom graphics work better in a native app. Customization and performance are the key features of this type of application. However, all the capital spend on the app is worth it. If providing an optimal user experience is what you want, then you must go for this.

This type of application is ideal for those who intend to spend an amount of money that is more than usual on the development. The cons of developing this type are the extra amount of time and money required.

An android based app and an iOS-based app do not share similar codes. It takes double the amount of time to develop it for various platforms. Testing the app also requires more time.

 

2) Hybrid Apps

If your aim is to make your business reach more and more people but, on a shoe,-string budget and less time, then a hybrid app is an ideal option for you.

These apps can be operated from any operating system. The pros of building this app are that it is easy to develop. The code needs to be developed once and is similar. It cuts down on the extra work and money.

However, the developer may need to write certain native codes. Speed and smooth access to various features is the major issue of any hybrid app.

 

3) Web Apps

This is another kind of an app which is cheap but cannot be published in app stores. There are of three kinds- traditional, adaptive and responsive.

The traditional app is basically a website. The responsive app has a different design based on the device it is opened on whereas an adaptive app fits in different screen sizes of the different devices.

It is easier to develop these apps and the developmental cost is relatively low. However, features like GPS and phone camera cannot be used. The visibility and reach are also less as it is not present in various app stores.

 

 

Which Programming Language to Choose?

There are multiple technologies available for you to develop your app that is fast and provides an optimal user experience. The main programming languages used for application development are:

 

1) C++

It is the simplest form of programming language. It is also effective and can be used to create applications for various platforms. It is simpler and can be used as a versatile developmental tool. It is also said to be a sister language of Objective-C. Objective-C is used to develop iOS-based applications.

 

2) Swift

Swift is an ideal programming language to develop iOS-based apps. It can be used to build advanced and customised features and can be developed with minimal coding.

They also require less time on maintenance. Swift has an effective run-time capability and can be used for object-oriented development.

The code is less prone to errors and provides to create a variety of features. Swift also lets you cut down on the app size which naturally increases the performance of the application.

 

 

3) Java or Kotlin

This programming language is widely used for android app development. There are many open-source libraries and the language is also relatively easy.  Kotlin, on the other hand, is a more stable language.

Kotlin provides an efficient and smooth developmental process to the applications. Both Java and Kotlin are ideal for android-based app development.

 

4) PHP and HTML5

PHP is ideal for making mobile and web apps. It is an easy language to use and is object-oriented. It follows a three-layered model and is ideal for apps that need database integration. Whereas HTML5 is suitable for web front-end applications.

 

 

Read Also: New Technology Trends Driving Mobile App Sector

 

What Are Various Toolkits to Choose From Mobile App development Technology?

There are several toolkits available to choose from, some of which are mentioned below. This should be chosen wisely keeping in mind the needs of your business.

 

1) SDK

SDK is required to program different features. SDK for iOS connects the various software applications and the operating platforms. SDK for androids can be downloaded separately with third-party add-ons.

SDK has an inclusion of API which included a number of libraries and tools. Apple and Google offer their own developing tools. These also include interface elements and is ideal for a native approach.

 

2) PhoneGap

This is open-source software uses programming languages like JavaScript, HTML5 to build dynamic native applications for various platforms and operating systems.

The framework is ideal for mixing certain parts of hybrid and native code. PhoneGap supports a number of framework libraries that help the developers as they do not have to heavily depend on HTML or CSS to build an interface. It is ideal for cross-development apps.

 

3) RhoMobile and MoSync

Both are ideal for native app development for various platforms and provides an open-source framework. Developers can choose from a range of languages for the different operating systems.

MoSync is integrated with Eclipse-based IDE and thus the app development can be done using C or C++ programming.

 

4) Appcelerator

This is ideal for developing hardware-based applications. The open-source framework uses HTML, PHP and JavaScript for building applications for different platforms.

 

 

Things to Consider While Choosing A Mobile App Development Technology 

 

Now that we have discussed the various technologies you can use for your apps, let us take a look at the factors that you must consider before choosing them. The right decision will help you to work more efficiently.

 

1) Know the Project

This is the most important thing to consider. You should not directly follow what others are doing. Try to take a note of the things that will benefit your business and add features accordingly.

Choose your priorities wisely. If speed and modified UI designs are the most vital parts of your app then try going for a native app and use Kotlin or Swift languages.

 

2) Target audience

Not just developing the application but ensuring that it reaches the right people in the right amount of time is necessary to get the work done effectively.

Thus, choose from the mobile app development technology keeping in mind the likes of your audience. Optimise the UI designs and integrate the min to various social media platforms to increase the reach.

 

3) Adapt and optimize

It is important to know the complications and intricacies of mobile application development. Thus, getting everything right in the first go may not be possible.

Thus, improvising should always be part of the plan. Know the budget properly and work accordingly. Find a solution that serves your needs and reaches to the people along with fitting in your budget. This is possible, you just need some research.

 

Read Also: Mobile App Development Market in UK

Final Thoughts

To conclude, the choice of the mobile app development technology is a vital process of application development. Before beginning with the project, it is very important to consider all the factors and complications that may arise.

 

 

Take into account the work of your team; divide the tasks keeping deadlines that are not too tight. This will help in building an efficient application and will be good for the long run. You might also seek expert advice if you feel confused before starting the work on your project.

 

Do you have a huge interior design project coming up soon? In most instances, it is not an easy task to accomplish. Be it renovating a room, office or anything else, home designing means doing a million things.

Starting from choosing the right artwork for the walls or deciding on the level of room lighting, playing around with the furniture arrangement, looking through color palettes are just some of the jobs that need to be done. And trying to stay on top of it all can make your head spin.

The long line of tasks that needs to get done during such an intensive home design project can be quite overwhelming. It may seem endless. However, at the end of the day, it must take into account the ongoing trends, draw inspiration from the aesthetics and your unique sensibilities to get your design fundamentals right.

With only your imagination to rely on, there are high probabilities of an aspect of your renovation project going haywire in a lot of critical junctures. What you are constantly hoping for is all elements to fall into place, exactly the way you envisioned it.

 

So, maybe a technological intervention is something that can help to get things on a fast track.

 

And that’s where a home design app is of tremendous help. Because you can look at the result before you begin with your execution. The introduction of this application has made the job of the home design that much easier.

 

What is Home Design App?

 

 

With more and more home design apps entering the market, there is no need for additional investments on  books, tutorials or computer programs at all. The greatest benefit of having one or more of these apps on your smartphone is that you take the guesswork home design out of the equation. This makes your vision come alive in more ways than you ever imagined.

While many may still be in the hammer and nail mode for their design and home improvement projects, the time to transition to these simpler home design apps is to way the get the job done in 2020.

 

 

Regardless of the enormity of your design project, the applications help you remain organized and inspired. Using these apps can also end up saving on your renovation expenses too.

The objective of using these apps is to simplify the process of space design. Plus, you are no longer dependent on an interior designer to carry out your improvement plans.

 

Read Also: How to Shape your Smart homes with Mobile apps

 

Importance of Home Design App

 

 

With the shift in lifestyles, the interior design segment is constantly evolving. More and more people are turning to professional home designs more than ever before. But with the advent of home design apps, space improvement is now accessible for everyone.

With the demands of the modern, contemporary lifestyle, home design is more like a necessity rather than a luxury. Having said that, customers may harp on the following key issues:

• Client look for price ranged based deliveries
• Customers will keep comparing prices
• There may be changes in the blueprints from the client end
• There may be a mismatch in perspectives and outlooks at the point of delivery
• You may have to physically be up and about to meet client expectation of good home decor

Developing a customised home design app can present be the appropriate solution for these issues to be resolved. It can handle a range of services including customer demands, blueprint changes, orders, payments and more.

 

Features in Home Design App

 

 

When developing a home design app, you need to reflect on the key features that will essentially make or break your application. Experts recommend inclusion of the following functionalities:

 

1) Technological Integration That Offers Real-Life Design Experiences

Just like other industries, Artificial Intelligence and Augmented Reality have made its presence felt in the home design segment too. Primarily, applications are using these key technologies to enhance user visualization of space improvement through virtual reality.

Essentially, this makes the otherwise, very technical blueprint real and alive as you can view exactly what is going where. Generally, these experiences occur in a 3D environment.  Advanced technologies can even allow users to play out with things like furniture arrangements or take a look at a range of wall colors.

Overall, the experience offered is more interactive and engaging for the end- user that furthers the prospect of objects co-existing through involvement in a single, immersive scene.

Hence, whilst creating a home design app, these key features of AR and AI should ideally build a solid foundation to support subsidiary features thereon.

 

2) Introduce Online Retail for Home Decor Products

The Business Wire Report states that the global home decor market is estimated to generate revenues in the range of $792.6 billion by 2025. This is based on a yearly acceleration of 4.9% predicted for the period 2019 to 2025.

With the promise of such rapid growth, it makes absolute sense to include an online store for home decor products with the home design application. General  eCommerce features that the app can consist of:

• Include a technology that allows for visual recognition such as a simulator experience
• A 3D zoom-in and zoom-out feature that helps the user to view the space utilization and assist in ascertaining room transformation requirements and expectations
• Reviews and ratings that acts as a model for trust-building among users before buying products from the application

Even though the primary use of the application is home design, the online store is an additional revenue source  that also keeps your existing client based hooked on to it. It also allows you the opportunity to understand customer purchase patterns of home decor products, key trends, behavior, etc.

 

3) Integrate Social Media

Social media today is a key player for most industries. The interior design sector has not escaped from its influences. More so, because this is an extremely visual segment.

This feature makes a solid case for inclusion since it largely drives direct marketing via users. By enabling users to share their creativity on their private social channels, the home design app is automatically promoted to a prospective user base.

Being able to showcase their design to their family, friends, co-workers in turn also highlights the user skills through the application.

 

4) Collaborate with Users

The home decor app is an attractive prospect to  several professionals including interior decorators, architects, general contractors, repair professionals, etc. Therefore, building a forum that allows users to collaborate works to everybody’s advantage.

Moreover, you can be in constant touch with a network of professionals who can help in the process of developing your home designs too.

 

 

Other Features

Apart from the core functionalities, your home design app can also feature the following:

• Push notifications, blogs and emailers driving in-app engagement
• Virtual assistance offering advice using chatbots
• Integration of a payment gateway
• Incorporate social sharing on interactive channels like Pinterest

 

Read Also: 10 Best Real Estate Apps UK 2020

 

Benefits of Home Design App

 

 

The prospect of using a home design app may sound quite complex and daunting for anyone who has not had the experience of it before. However, mastering online interior design makes it a far easier and economical process.

 

Using a home design app offers benefits galore. Some of the key advantages are:

 

1) DIY Can Be Expensive

When renovating your home, you may purchase non-returnable, big-ticket items. What may seem attractive in a store environment may not have a similar impact when you bring it home. It can be in terms of the product’s size, scale, color or influence on the room.

This trial and error method of DIY home decor can end up being an expensive expedition. Therefore, a home design app helps you to visualize how the product is going to contribute to the overall room setting before you end up buying it.

 

2) Save On Interior Designer Fees

While many home decor apps are accessible free of cost, even the premium versions are available at a nominal price in comparison to the fee that you would end up paying an interior designer for their expert advice. Furthermore, these apps also offer services of industry professionals too should the need arise for you to consult one.

 

3) 24/7 Service

Being dependent on external forces such as a design expert with limited access can result in the interior design process to be an extremely long-drawn process. In some cases, it can span over months. Unquestionably, this aspect of home improvement can act as an irritant for many.

On the other hand, the home design app is a service that is accessible 24/7. Hence, a project that may have potentially taken months can now be completed in a matter of days.

 

Read Also: Must have Features in Real Estate App Development

 

Conclusion

With so many home design apps, you would want to create an application that is world-class and caters to the needs of a wider audience. The goal is to provide access to design platforms that can help the user create themes through a process of online visualization.

 

 

Having  eCommerce in addition to the core deliverable is a bonus. Remember that this is a growing market that is going to offer a lot of potential for revenue generation in the long run.

Do you think developing an app is the hardest part? Think again.

You may have the app ready for your audience to download, but how are you going to make money off it? You can safely assume that figuring out your mobile app business model or its monetization strategy is the most difficult bit of ensuring that your app start-up is a success.

It is the most critical element in the entire equation and possibly the most overlooked too. It is essential to remember that the faster you start generating revenue from your application, the easier it will be for you to sustain the growth of your app start-up financially.

Most importantly, in the absence of a monetization plan for your application, ultimately you end up in limited access to investor capital. Without a cohesive revenue strategy in place, after a while, you will find your application going downhill, especially with so much competition in the space.

A cardinal mistake that most founding teams tend to make is by not focussing on perfecting the business model behind the application. Do not allow yourself to commit the same error.

 

Fundamentals of Mobile App Business Model

You can hit the ground running once you have implemented your mobile app business model. It is not as bad a blindly firing at a target. There are several tried and tested methods  that have proven to be successful revenue generation models in the long run.

It is not about being too complex or sophisticated either. All you need is something simple which you can easily understand and familiarise yourself with and your team with.

It is always prudent to start with the basics of app monetization. Having a large userbase that does not make you any money is not going to help you sustain your app start-up for long. You will need to have a strong app monetisation approach in place which will determine your success.

 

 

What you need to concentrate on it to convert your existing app users into paying customers which will allow you to start earning a return on your investment. However, without a large user base, earning a profit is impossible.

 Before going live, you can have a few business models that you can try out. Look at the results and optimize the model that works for you. The idea is to raise the performance standards and ensuring that you  can meet the demands of your customers simultaneously.

In the ideal scenario, you want to introduce a mobile app business model that is still profitable even if you do not have an extensive userbase. Since ideal is not always doable, let’s take a look at some of the app monetization models that you can explore.

 

Read Also: 12 Biggest App Marketing Mistakes That Will Kill Your Brand

 

1) Freemium

 

 

Freemium apps have proven to be one of the most scalable and effective app monetization strategies in the last few years. Enticing your users to access the freemium app with limited features encourages them to purchase the full-fledged version if they like it.

The model has worked for several app start-ups as your users get a taste of the core competencies of the application and have a comprehensive understating of its offerings and value.  To access the remaining features, they are more than happy to pay a price for it.

Allowing free version downloads is extremely powerful since your target audience will not think a lot about it too much. Once they get used to the basic app offerings and want more, that’s the right time to push them towards the premium paid app version.

The barrier to entry at this point for new users is quite low. Therefore, the focus of the business model is to keep acquiring new app users who will find the app beneficial. Not that you require a million app installs to generate  revenue. That’s the beauty of freemium apps. However, there are two monetization routes that you can adopt:

 

• Subscription Fees: With this mobile app business model in place, you can keep charging a select group of customers continuously until they choose to cancel.
• One-Off Payments: Your users pay a one-time fee at the time of upgrading their application from the freemium to the premium version.

 

Freemium apps can also help you understand if your target audience is  taking to the application. It is a great tool to test which features are working for you and if they are at all willing to pay for an upgrade.

The freemium model can be implemented in several ways. Take a look.

 

• Feature-led Freemium offers a free version of your application with restricted access to its features.
• Capacity Limited Freemium enables full access to the application even in the free model but only until it reaches its designated capacity.
• Limited Time Offer Freemium is using the application on a free trial model for a specified period.

 

2) Virtual Goods with In-App Purchases (The Addictive Model)

 

 

A popular app monetization strategy in recent times is to develop an addictive app that includes in-app purchases. This model works well because it is simple, versatile and scalable.

To entice the customer, the addictive app permits the user for value advancement with the help of some type of in-app virtual goods. This is what makes this model so successful.

Games and gamification apps have been known to use this strategy frequently. The user will only purchase if the virtual goods being sold offers high value. Make sure that the value proposition is clearly defined as that is going to be the key driving force behind the user incentivizing the user to spend money within the app.

While the gaming segment has done well with this monetization formula, in recent times, other types of apps are also experimenting with this mobile app business model approach.

To ensure that this strategy is a success, your app needs a considerable user base that will help in the process of generating a sizable return. Therefore, customer acquisition on  an ongoing basis is an absolute must.

Do not overcomplicate with multiple purchase options that reward the user. Have a selective range and see how the users respond. This strategy allows you the opportunity to be creative. Take advantage of it and make sure that the features you have on offer add significant value.

 

Read Also: 10 Ways to Raise Fund for Your App Startup

 

3) Advertising and Sponsorship

 

 

This method of app monetization through sponsorships is extremely profitable for those start-ups that have over 125,000 monthly active app users. Any app with an audience size less than that will find it hard to generate adequate revenue to sustain the growth of the app business.

Most importantly, the users must frequently interact with the app that ensures the generation of revenue that is consistent and substantial.

It is well worth your time to remember that too much advertising can alienate your audience too. Some can even be slightly overwhelmed with this bombardment. Whilst advertising is meant to offer a more dramatic user experience, it only works well if the exposure is in moderation.

Smartphone users today have known to be somewhat averse to too much advertising as it does kind of have an intrusive feel to it. Ultimately, you do not want over usage to ruin the user experience.

Therefore, when adopting this style of app monetiszation, companies need to take on a more strategic approach without damaging the user experience or completely putting them off your app for good.

 

4) Paid Apps

The simplest and most convenient way to make money off your application is to offer your app install against a payment. Hence, every single time that a user downloads the app, you generate revenue automatically. Generally, this is against a fixed, one-time payment that gives access to the application  until such time that is it active.

For many start-ups, this can be a very mobile app business model as the strategy is extremely transparent. The users get into the game knowing fullwell what he or she expects to get in return for this price.

Remember that revenue generation in this monetization model is a direct outcome of the number of users that are convinced that your app offers a value add to their needs which is why they would be willing to pay for the download.

Unquestionably, you need a significantly large user base to be convinced about this to make a substantial profit. Plus, you will have to continue with your user acquisition marketing efforts and keep adding new members into the network. The sustainability of your business in the future depends on how successfully you execute these key tasks.

The customer lifetime value is not really of consequence in this standalone model since the one-time payment approach leaves little room for the paid member to generate additional income for the business. Also, the competition is quite fierce since there is no shortage of free apps which may make it difficult for the users to be easily convinced to pay for it.

A strong brand presence must be built around it . Keep educating your prospective customers through continued marketing efforts using all channels including print, digital, social media, e-mail, etc.

 

Alternative & Additional Monetization Strategies

If you want your app to start making  profit, it is best to go with a mix of monetization strategies instead of just focussing on a single business model. Other than the revenue generation channels already outlined, you can also think of including alternative and additional strategies to increase your prospects of profiteering.

 

Take a look.

• In-App Affiliate Marketing: With a specific user base in place, make use of affiliate marketing that enables you to advertise and sell third party products to them through your application platform. With every sale made through your channel, you will earn a handsome commission.
• Lead Generation: With access to a significant chunk of user data including names and e-mails to demographic features, etc. you can offer this information to third-party entities for a price. This allows these external bodies to use the data to understand user behavior and help them improve their purchase processes for their products and services. However, before you tread this path, ensure that you have taken permission from your user to share their data with other third-party bodies.

 

Read Also: Mobile App Marketing Funnel: Converting Users into Customers

 

What Monetization Model Should You Choose?

Whichever mobile app business model you choose to adopt, the end goal should be to generate revenue in a manner that is efficient and effective. Experiment and test out the waters with a lean strategy and evaluate the insights to build on a more robust approach.

 

 

The idea is to have a mix of strategies with minimal effort and maximum returns. Start small and fine-tune your monetization plan over a short span of time.

After showing lots of promises to work across many industries in many practical scenarios, Blockchain has now come so far to manifest a possibility of being adopted for mobile app development.

 

 

Developing applications using Blockchain has been the latest buzz in the technology market and there are a few good reasons for this. For once, Blockchain can’t be tempered with or abused to compromise the system security and provides quite a transparent and reliable distributed network of data.

Its ability to protect most intricate data with encrypted security makes Blockchain a considerable option for safe online transactions.

 

 

This advanced disruptive technology presents rich opportunities for mobile app development services. Illustrious tech giants like Facebook, LG and Microsoft have all embraced Blockchain in their existing system.

 

Read Also: Significant Impact of AI in Day to Day Life

 

Let’s understand the role and impact of Blockchain in modern structure of mobile app development.

 

How Blockchain revolutionizes the tech world?

The first word inspired by Blockchain is bitcoin and monetary transactions – which is no doubt the most popular global thought nowadays.

However, the ledger data structure of Blockchain extends beyond the usual and steps into the territory of several other industries. For instance, on digital platform, it helps owners distribute the information without allowing users to steal it.

 

 

It eventually leads to a reliable and robust kind of information management architecture of new era especially for mobile app development industry.

Due to its atypical decentralized data distribution structure, there is not one single authority handling the app data storage, organization and management. Information is stored in what they call ‘blocks’ and ultimately distributed on a ledger, virtually.

The process conforms to utmost security standard to ensure transparency and traceability. Once it is distributed, it remains unalterable. It can be readable but can’t be updated by any one user.

Data ownership here does not belong to a single person, which means if there is any change to be made, all stakeholders need to be unanimous.

 

1) It guarantees data availability

Compared to what you experience in non-distributed plain database, the distributed database network is advantageous. Here each action shares perfect coordination with passing messages between applications or shared memory.

 

 

Due to incredible control over the way data is processed and managed, blockchain-enabled database is more available. At times of failures or other challenges, it is easy to isolate certain parts of network and maintain uninterrupted performance.

 

2) It offers security for app data

Mobile app development process is a cradle of information exchange and constant knowledge sharing, which requires utmost data safety. The revolutionary technology of Blockchain technology uses precise encryption methods to keep your app content safe.

The powerful cryptography in Blockchain is designed to provide the highest standard of safety so that each phase of development project remains intact and untraceable and leak-proof.

 

 

The series of interconnected blocks formed by the technology contains transaction data and timestamp for the successive block.

The data of confidentiality is stored in a cryptographic code which ensures each block offers unbreakable security. As every block has cryptographic code from the previous block, the data chain is built which can’t be violated.

 

 

3) It enhances the simplicity of development

Blockchain technology also offers mobile app developers great simplicity, which is another remarkable benefit. Blockchain-supported mobile app development outperforms many other concepts that claim to function just like this.

The technology stands out in its straight forward attitude while ensuring tremendous security and data consistency. Simplicity of this magnitude makes Blockchain a worthwhile, easy-to-implement and economical choice.

 

 

In mobile app development, it is important to uncomplicated things because complex use of technology makes the job of developers strenuous, tiring and time-consuming.

This also eventually affects money adversely due to costly maintenance and integration. Blockchain liberates you from such unfavorable cons and effectively contributes to lowering app development and maintenance-related costs.

The technology is business-friendly and helps develop feature-rich mobile apps with appreciable simple.

 

4) It boosts credibility and reliability

Implementing Blockchain technology for mobile app development leads to reliability and credibility of a mobile app.

Since Blockchain architecture comes with robust, unbreakable and rugged structure, the mobile app system gets quite resilient against technical crisis like sudden collapses and random crash due to its impact.

It is similar to having thousands of pixels in a photo, each carrying certain element of data, each being equally important.

 

Read Also: New Technology Trends Driving Mobile App Sector

 

Reliability stems from its distributed streak which helps prevent any unauthorized access or malicious attempt to temper with data.

Distributed at multiple data centers and locations, Blockchain thus is quite sensitive to any smallest changes and modification in data.

Therefore, Blockchain-powered mobile app development seems to be a reliable approach for modern, scalable and receptive business models.

 

5) Refined and updated mobile apps

The world of mobile apps is constantly evolving, being the most innovative space. Hence, it requires a technology that does not stagnate and remains dynamic in its advancement.

Blockchain as an open-source technology certainly is growing evolved at a fast pace as expected and is likely to remain updated with more fascinating updates in future.

Its ability to grow faster will make the domain of mobile app development equipped to work on changing future requirements. Hopefully, it will also help business enterprises provide refined customer experience with highly improved mobile apps.

 

 

6) Blockchain brings discipline and transparency

Another great aspect of using Blockchain for mobile app development is how transparent everything gets. The technology when used in the process of development records every possible transaction precisely, in a way that allows users to track and assess it whenever they wish.

With tight, inviolable security standards, the possibility of malicious attacks, information misuse or fraudulent transactions is kept away. This adds a superior, unique discipline to the entire process, making the app system scam-proof, transparent and protected from fraudsters.

 

 

As Blockchain makes the mobile app transactions safe and user information private, entrepreneurs with business apps will feel the difference in terms of customer’s trust and positive response.

Users will be assured that their data remain in good hands, and businesses can also scale up their app to handle the growing users.

 

7) Future promises in mobile app development

It is typically believed that Blockchain is restricted to the BFSI sector, which is not true. With security of data sharing and safe transactions, it is opening doors to many industries including Healthcare, real estate, logistics and ecommerce sectors in future.

 

 

The right impact of Blockchain creates a comprehensive balance of interactions between customers, suppliers and enterprise owners.

In healthcare sector, you can take advantage of its distributed data and easily manage healthcare record of patients and communication details between doctors and patients for years to come.

This is possible as all medical updates and data will be stored safely with secure access of mobile apps. In real estate, users can see the entire process of property buying and selling streamlined in its apps to meet sophisticated working standard.

This variety of applications make Blockchain the most versatile modern technology useful across industry sectors. It is okay to say Blockchain is likely to be the most common integration in future not far from now.

 

Read Also: Everything You Need to Know About Chatbot Development

 

Final Remarks

Blockchain is one of the few emerging technologies that are still waiting to be fully explored and unleashed as well as experimented with its impact.

Lately, mobile app development world has started leveraging Blockchain power significantly and the use is still going up. In a long run, it also creates a competitive advantage for businesses looking to integrate the technology for its complicated business processes.

 

 

The only drawback we can see for mobile app development is that the technology is its infancy which will be possibly overcome as it evolves progressively.

Blockchain is appreciated across industries especially by early adopters, and we can certainly say that there will be a great impact of new innovative applications built with Blockchain technology.

TikTok is the most trending and popular app as compared to all the music video apps. Previously known as ‘Musical.ly’, TikTok is gradually becoming a leading app in the app stores, ready to sweep through the bigger market size.

Active in 150 countries in 75 languages, TikTok was launched in China in September 2016 and created by Zhang Yiming in 2012. In August 2018, TikTok merged with a musical.ly app whose user accounts were transferred to TikTok.

The version of the app active in China goes by the name Douyin. When juxtaposed with its close competitors like Spotify, Pandora (considered a good source of musical entertainment); TikTok clearly emerges stronger and more resilient.

Surprisingly, the success rate of the TikTok app is rising exponentially up which is manifest from the fact that by 2020, it is predicted to be no.1 trending app in app stores.

Read Also: How Much Does It Cost to Create An App Like Instagram

Unique Traits of TikTok: A Competitive Advantage

The TikTok app allows users to create a 15-second video content, with the audio clips or dialogues in the background.

Additionally, what makes the substantial difference and separates it from others is that users can share content with lip-syncing, dancing, comedy skits, and many more.

In the end, the karaoke feel it creates gives it a competitive edge. Here is the glance at its TikTok app statistics:

Usage and User Statistics:

• In September 2018, TikTok was a free downloaded app on the Apple App Store and Google Play Store.
• In November 2018, according to Apple App Store and Google Play Store, TikTok was on the third rank.
• In June 2018, the global rank of the TikTok app was no. 4.
• In S. TikTok’s engagement is 29%
• Tiktok users spend 52 minutes per day as declared by Kleiner Perkins.
• TikTok has been installed 1.27 billion times on a device.
• As Apptopia validates, In October 2018, TikTok sessions burgeoned from 58 million per day to 72 million.
• , 56% male and 45% female are using the TikTok app.
• According to the age group, 20% of users are within the age of 19, 33% of users are aged 20 to 24, 28% of users are of 25 to 29 age, 14% of users are of 30 to 34 age, 4% of users are of 35 to 39 age, 2% of them belong to the rest.

Revenue Statistics:

TikTok does not allow paid advertising on the app till now and is free-to-use. However, users have to purchase some emojis and digital gifts. Till October 2018, TikTok earns $3.5 million because of the in-app purchases.

By 2019, total amount users have spent is $97.4 million. TikTok has predicated the total revenue increment in 2019 and 2020 by $4.8 million and $8.2 million roughly.

Controversial facts about TikTok:

• On 3^rd July 2018, TikTok was banned in Indonesia by the Indonesian Government because of inappropriate content. After this TikTok promised the Indonesian government to make a team of 20 members who censor the inappropriate content. After this negotiation, the Indonesian government eliminates the ban on 11^th July 2018.
• In November 2018, the Bangladesh Government blocks TikTok’s internet access.
• In 2018, TikTok was admonished by the Chinese media auditor for showing inappropriate content about adolescent pregnancy.
• In January 2019, the Chinese government censored 100 types of content.
• In February 2019, some Indian politicians asked for a ban on Tiktok after certain inaccurate content.

Read Also: How To Create A Messaging App Like Whatsapp

Features Required To Develop App Like TikTok

User interface

1) Login

The login screen supposes to be the most attractive screen of the app. The login form should be small and provide the facility to log in through their social media account, to save extra and unnecessary steps.

2) Video Section

This is the main section of the app; it should get the maximum attention in development and user front.

Allow users to not only create and share but also to save them for their later use. The users should also allow sharing their videos on social media.

3) Notifications

Users should get notified about the likes and shares on their videos and they get instant updates about the persons they follow.

4) Settings

Users should allow making changes in the setting section about their profile, password, and blocked users.

Admin panel features

In the admin panel, the admin will be able to manage and control the following tasks:

• Content management
• Notification management
• User management
• Flagged video management
• Report handling

After the app is thoroughly built, Admin panel will be the final result of the development process and technical elements introduced in the app.

Cost to create an app like TikTok

Determining the exact app development cost to create TikTok depends on several factors, including:

• The number of hours consumed
• Platform of preference
• Design complexity
• Features Required/Additional features
• Resources used
• Region to target

Platform

Choose whether you want to create an app like TikTok for iOS users or android users or both. after choosing, you to have to start the development of the app according to the chosen format.

Extra features

Create a list of the extra features, you want to add in your app and the cost of extra features of the app is added to the development of TikTok.

The features which you want to add in the future; calculate the cost of those features also. Make sure you should list out the loopholes in the unique features of your app.

Resource requirement

The cost of all the resources required in the development process is also added. Resources like technology, interface, tools, programming, database, etc.

Regional limits of starting phase

Cost of development also varies based on its region-specific availability. It depends on whether you want your app to be available exclusively in your country or you want to expand its usage to other global regions just like TikTok did.

The big region needs a strong database and a small region needs proportionate size. The best way to tackle this criterion is to first create an app for the local region for limited use, just like MVP. Once the idea grows popular enough, consider expanding it globally.

Designing

The success of the unique idea is married compatibly with uniqueness of the design itself. TikTok should inspire you to come up with a catchy, eye-friendly design UI and logo.

TikTok especially exhibits its Karaoke music sign which goes to speak volume about how clever and exemplary it appears in the end.

Finally, the cost

Usually, the approximate cost of development touched somewhere around $25,000 which includes basic functionalities, But, upon choosing outstanding features with highly advanced, unparalleled interface, the cost is likely to rise up to $40,000-$60,000.

Read Also: 24 Best Social Media Apps 2021

Conclusion

Mobile app development process inherently contains inevitable challenges and complexities, both obvious and ulterior.

Many of them are usually related to technical efforts, choices of resources and overall cost of development as well as post-development marketing.

While achieving success as big (and as startling) as TikTok app, one must remember that, albeit otherwise free-to-use, TikTok usually generates its major slice of revenue from advertisement and in-app purchases.

Making sure you commence well and adhere to all the industry standards to perfection means finding the right professional technical partner who understands every block of the entire app build.

If you stumble across any doubt of TikTok app’s cost or to create such an app, you can surely approach and share your expectations with us.

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When the term “Artificial Intelligence” was coined decades ago, the underpinnings of the concept and field were not very clear. In the intervening years, this field has evolved and blossomed to cover a variety of activities.

It is also growing at a phenomenal pace and in spite of having impacted so many aspects of our daily -lives,we are scarcely aware of its influence.

 

 

According to Nils Nilsson, a pioneer in the field said, “Artificial intelligence is that activity devoted to making machines intelligent, and intelligence is that quality that enables an entity to function appropriately and with foresight in its environment.”

Based on this perspective and since intelligence encompasses many areas and is multi-dimensional, the differences between AI and a human brain is based on intuitive learning, processing speed, scale, generality and the degree of autonomy.

At one point, a calculator was considered as an AI tool, but advances in this field have transformed every aspect of life completely.

Some instances of AI are speech recognition software, cruise control in automobiles, the auto-pilot feature in airplanes, smartphones and even thermostats.

 

Read Also: Everything You Need to Know About Chatbot Development

 

The impact of artificial intelligence is undeniable and expected to improve continuously and in increments.

 

 

The Impact of Artificial Intelligence on our Daily Lives

In spite all of the overlaps in AI technology today, it has evolved in disparate fields since its inception. The current narrative is very different from the original – what seemed like science fiction even 25 years ago, is now a reality.

For instance, the concept of email was initially developed for military use and is now the most common mode of communication.

Another visible effect of AI is online shopping and an extension thereof, recommendations made by Amazon or Netflix for products or movies.

AI powers their algorithms that studies customer interests and purchase patterns. An offshoot of this technology is the availability of products like Alexa, Google Assistant and Siri which are designed to help users with almost any imaginable task.

Financial institutions use AI to fight phishing and fraud by tracking transaction and spending patterns. Imagine your fridge being able to order groceries for you – this technology is currently in the works.

 

 

Read Also: New Technology Trends Driving the Mobile App Sector

 

A couple of interesting facts to ponder over:

• AI is expected to add more than $15.5 trillion USD to the global economy by the year 2030.

• Another area in which AI is expected to play a big role is self-driving cars. Work is being done to ensure that cars can evaluate traffic situations in real time and adjust accordingly.

• The next big thing in AI is IoT technology which uses sensors to collect enormous amounts of data. In fact, over 20 billion “things” are expected to be connected via IoT technology by 2020.

 

Companies and researchers are spending a lot of time and money by using Big Data to improve predictions. Work is ongoing in the field of machine learning and better translation software.

How ready are we to deal with the impact of artificial intelligence in our lives with facial recognition programs, shopping and even the creation of biographies based on the information available on the internet?

The same companies/institutions working on AI technology are setting priorities to ensure that they deal with ethical, safety and legal issues surrounding it.

 

 

Being Safe with Artificial Intelligence

Even after many years of work in this area, experts define the current and available version of AI as narrow or weak AI. Whizzes believe that all of the available AI applications and their modes of implementation are different enough and worth it to consider them separately.

This is done with the long-term view to reduce human error and improve quality of life. The long term goal is to create strong AI which would be able to carry out tasks like humans and use cognitive intelligence to do so.

Right now, the goal is to ensure that the impact of artificial intelligence on society is beneficial by helping with reducing fraud, making life more comfortable, fighting poverty and disease.

 

Questions that are being addressed without any clear cut answers are:

• What is our future in a world run on AI?
• What should we do if job automation is the new norm rather than the exception?
• Will intelligent machines control us instead of the other way around?
• Will humans be replaced completely?

 

Since AI is a new technology and in many ways is still evolving, it forms the foundation for other new technologies.

Businesses are constantly innovating by using available technologies to improve processes and ensure that information is available to consumers when they need it.

The easy availability of smartphones with fast processors has changed the way people conduct their lives, especially in the area of health, education, food, and finances.

 

 

 

Just like every disruptive technology that makes its way into the marketplace, AI will not be adopted across the board. Each industry sector is looking at ways to make it easier for customers to access products and services.

As the above infographic shows, the finance, high tech and telecom sectors are leading the way. And nowhere is this evident than in the use of mobile apps.

Mobile apps are one of many platforms that is making it easy for businesses to connect with their customers and provide personalized service.

And mobile apps are being designed to cover not just financial services – there are medical apps, entertainment apps, and cab ordering apps to name a few.

It would not be too far-fetched to say that AI is playing a key role in app development. With new apps being introduced every day, businesses have to distinguish themselves from the competition to gain market share and also meet the changing standards of consumers.

 

 

Consider these numbers from 2018:

• Google’s Play Store alone has 2.8 million apps – and all these were added between 2008 to 2017
• Apple’s App Store has ca. 2.2 million apps – in the period of 2008 to 2017
• 2% of phone owners accessed the internet regularly
• Users spend more than 69% of their time accessing media related apps on their phones
• 80% of global internet usage will be done via mobile devices
• 91% of smartphone owners reach for their phones for ideas and help with work

 

There are apps now for every conceivable task and all of this has been possible due to integrated AI app development.

AI’s hallmark is its adaptability and ability to learn and developers rely heavily on it to make their work more accurate and predictive. How is AI expected to change this process?

Here is a look at some of the ways AI is influencing the app development process.

 

 

• Personalization: As a tool, -AI is very powerful for gaining insights into a consumer’s search and buying habits. With the growth of the apps sector, which no doubt forms a large chunk of the software industry now, customers can expect better engagement and customer satisfaction too.

 

• Creative code deployment: AI app development is headed in a new direction thanks to people with automated learning and finding creative ways to use their knowledge. AI has been so accessible that algorithms are being used to do specific tasks such as receiving information on new product releases and much more. This information is very specific to a customer’s location.

 

• Relevancy: The new norm for businesses today are through -intelligent apps -. Businesses have always collected customer data, but this is now being used to strengthen their brand and expand their customer base using AI and related technology. AI has definitely helped businesses enter new markets and establish a presence. Their investments in the development process are paying off.

 

• Extending technology use to the home: AI’s reach has extended beyond the professional sphere and mobile applications to smart homes. The deployment of regular code is no longer enough to provide customers what they -desire in their daily lives. New and innovative technology is in great demand as customers like having information and usable features at their fingertips.

 

Read Also: How IoT Applications Are Transforming Industries

 

Conclusion

AI app development and other enabled solutions are making life far more interesting as developers are able to carry out difficult tasks.

Integration is also changing the field of security, learning, drone technology and other areas to make it hassle-free for end users.  Over the years, AI has become cheaper to access and implement.

 

 

With thousands of apps being marketed every year, only those ones which are really good will make the cut. Using AI to create intelligent apps which understand the why behind the “what” of a product is considered absolutely essential.

As a technology with multiple dimensions, Artificial Intelligence offers highly advanced algorithms, machines and deep learning opportunities which have the potential to develop into products which could have a groundbreaking impact on normal life.

The obvious benefits of AI in mobile development and the overall positive impact goes beyond the office and home.  Artificial Intelligence is here to stay, and we can look forward to many more developments in the future that can have a significant impact in day to day life.

The world is now more connected globally than it was before. In such markets, it is very common for people to get confused between trends of eCommerce marketing and fads.

One of the preliminary things about fads which one needs to understand is that it is temporary; much like twitter trends which start and ends very quickly. On the other hand, in the case of genuine trends for eCommerce, the effects are long-lasting.

 

 

It is even possible for one to ignore fads, not risking the entire platform. One of the main tasks for businesses today is to analyze and differentiate between fads and trends carefully.

In the Ecommerce industry, trends can arise from multiple sources. For example, customer’s demands, what they are buying most, what are they talking about and how are they responding to promotional and marketing schemes.

Ecommerce Marketing Trends have emerged in the last few years, especially in the last decade with a very far-reaching influence. Various mega eCommerce platforms like Alibaba, Walmart and Amazon have seriously benefitted from these kinds of trends.

 

Read Also : 10 Best Shopping Apps 2019

 

In this article, we are going to discuss the various kind of ecommerce marketing trends which are going to impact the market in 2019 and which will benefit your business if you implement them.

1) Automation of Marketing

 

 

According to Laymen “marketing automation means automating email marketing and scheduling social media posts.” However, the automation of marketing has become an unstoppable trend nowadays. Its areas include shopping carts which are easy to access and customized pages of landing.

Proper implementation of automated marketing can lead your business towards a path of sending perfect responses to the customers, project related items and new products with accordance to the history of the viewer, target customers automatically to fulfill sale’s aims and to customize the store offerings to the consumers.

 

2) Let the voice search take the lead

 

 

Contents of eCommerce platforms should be optimized to fit in voice searching mode. New Google guidelines clearly state that more textual content must be included in voice searching contents.

While it may be great for pictures and other such things, but the websites are not going to get many advantages from it. Therefore, buttons which are voice-enabled are more likely to catch the public eye. Surely it will increase the eCommerce stores’ numbers.

Various Ecommerce giants have their own Ecommerce software which has voice search enabled options that also helps the customers to order with a voice command.

 

3) Renewal of B&M Models

 

 

In the year 2007, the B&M model’s market crashed but surprisingly enough after 12 years it is set to make a splash again in the market in 2019. They are predicted to come back not just ordinarily but with a bang. These stores give digital marketing experience very smoothly.

The industry of real estates is a good example. If a customer goes to a real estate market or shop and sees a virtual reality or projected advertisement which is in 3D, he or she will be immediately attracted to that product.

In 2016, Cadillac used virtual reality software at a car expo for a product demo. Other automobile giants such as Toyota, Audi, and Mercedes were also using similar kinds of virtual reality apps. This makes the product much more appealing and interesting to the buyers.

 

4) Advertising in a programmatic and contextual manner

 

 

Programmatic and contextual ads will see a spike this year. The social media websites are already redesigning to feed these trends.

The trend which is labelled as advertising in a programmatic manner uses sets of data in order to decide what the consumers or target audience is demanding.

Then advertisements are shown to the audience who are chosen solely on the basis of how they are consuming things. In simple words, it is completely about attracting the apt audience to the apt ad at the apt moment.

If we compare it to the basic efforts of retargeting, the Ecommerce business owner has a more suitable probability of reaching out to a bigger audience just by the usage of this kind of programmatic advertising.

Even if we look at videos, the AI-powered ads with context which easily mixes with the other contents are the most current Ecommerce marketing trends. To explain, in a set of a bar, an advertisement for a brand of wine will be seen as less interfering and has more chance to sell much more.

For example, if we look at Facebook, it allows the advertisers to choose their audience. You can aim at them with apt ads for them which are more appealing and relevant for them. This naturally results in a good margin of profit in the future.

So, for these reasons, the programmatic and contextual advertising is expected to see a spike in the trending list this year.

 

5) Usage of Artificial Intelligence

 

 

Customer differentiation and id of various patterns which are based on the customer’s browsing trends and history and on cookies pose huge challenges for the Ecommerce businesses as far as the automation process and the store personalization is concerned.

The artificial intelligence algorithms are now trusted as the option to handle such problems. According to the Business Insider, the retailers that have taken personalization approaches are seeing a spike of 6% to 10% in their sales gains.

Actually, the bang on the accuracy of the data provided is totally influenced by the size and quality of the given data. This makes hardships for little e-commerce platforms if you do not have a huge number of data.

On the other hand, these small businesses can partner up with a third party which provides it away to work bypassing this restriction.

 

It signifies that more companies will get into tools which are Artificial Intelligence-powered in order to create more personalized suggestions for each customer.

So, in a way, this year is going to be the year of AI interfaces no matter what and these tools of Artificial intelligence is surely going to enhance the buying experience for the viewers.

 

Read Also: How To Create An App Like Walmart

 

6) Using Personal Assistants Through the Chatbots

 

 

Chatbots have taken the market by a storm for a while now. But if we consider the spike of neural networks, we will understand that artificial intelligence powered chatbots are set to see a spike again.

The Artificial Intelligence-powered Chatbots can help to increase user engagement in the website by giving all the relevant and available suggestions to them. Their increase can reach even upto$1.25 billion by the year 2025.

The year 2019 will see the chatbots being sold at a much cheaper price and them becoming much smarter and more available. For instance, the Starbucks chain allows each user to place the orders over voice commands with no problem.

They also inform the users about the total cost of their order and they also keep them updated about the remaining time of arrival the order.

These are all possible by the usage of chatbots that are implemented with the website.

 

7) Enhancing Shipping Varieties with The Integration of Technology

 

 

The logistics and shipping are one area that has been stagnated in the last few years. The Small improvements in the area, more like free shipping did take place but nothing much extraordinary worth mentioning until the year 2013 has happened when the concept of same-day delivery has become mainstream.

However, on the other hand, things started to look better in this area. Amazon started to research with drones to do deliveries in the US.

With the integration of Google Maps, these drones were able to find out the quickest route towards the delivery location. These ecommerce marketing trends will see a spike as the technological advancements happen.

Whether we believe it or not, after some years down the line the delivery drones are going to become a viable option. And that day Shipping is going to become a lot more efficient and much cooler.

 

8) Cell phone Commerce

 

The retailer who operates online from all over the world states that mobile transactions are increasing each year. Especially in the holiday seasons.

So, in case you do not have an online site which is responsive to mobile phones, it is highly recommended to make it responsive as soon as possible.

In contemporary times, people are much more exposed and habituated to mobile phones compared to the past than they are attached to their PCs.

 

9) Amplified Reality for Visualization of Product

 

 

The product before buying is actually a mystery to the customer. No matter how much he or she knows about that product, it will always be a matter of surprise.

Therefore, it becomes very appealing for the customers of the Ecommerce sites to arrange an amplified reality for the buyers or consumers so that they can visualize their product before actually buying them or ordering them.

This also creates a certain kind of trust and credibility between the consumers. In 2016, Cadillac used a virtual reality software at a car expo for a product demo.

Other automobile giants such as Toyota, Audi, and Mercedes were also using that kind of virtual reality app. This makes the product much more appealing and interesting to the buyers.

 

10) Snapping While Doing the Shopping

 

 

Image shopping is going to become one of the newest ecommerce marketing trends this year. Users will want to just move their camera to a product, and they are going to want to buy that.

CamFinder is one of the many apps who do this thing already and many more are expected to pop up this year.

For instance, the app Pinterest has already launched its own camera which interprets and recognizes the images in order to give an exact product description.

 

Read Also: How Augmented Reality Impacts Ecommerce Business In The Future

 

Look Forward to eCommerce Future Trends

 

The world around us is changing rapidly. And in 2019, Ecommerce is expected to hit greater heights of success with new technologies.

 

 

It is time for everyone to convincingly embrace the trends that are aligned with your business. The aim to ensure that it brings value addition to your end users. With better user experience, your sales will skyrocket too.